Be a Smart Shopper
Do you ____ you are a smart shopper?
Well, you may think you are, but ____ on!
There are various marketing strategies ____ influence your decisions.
Learning about them ____ make you a smarter shopper.
Hunger ____
____? The sale ends in two hours?
If I don’t buy the sneakers ____, I will have to buy them at a higher price.
Stop, Junho! You’re buying the sneakers just because you ____ want to miss the sale.
____ falling for a hunger marketing strategy.
If people can buy a product only for a limited time, they often feel “hungry” for it and want to ____ it.
____ missing the sale, don’t worry, Junho.
You’ll soon see a ____ sale again.
Viral Marketing
____ the hottest dress on social media now.
Lots of people are ____ it.
I ____ to get that dress, too!
Wait, Yuna! You only want the dress because ____ saw it again and again on social media.
It isn’t just ____.
There are a ____ of people who fall for a viral marketing strategy. Why?
Information about a product can ____ quickly and widely on the Internet, just like a “virus.”
If a product becomes hot on social media, ____ naturally want to have it.
Yuna, just ____ that a popular product isn’t always right for you.
Anchoring Effect
I’m ____ for a lipstick for my mom.
____ about this?
Expensive! I thought I ____ buy a lipstick for 30 dollars.
This is also popular. That’s ____!
Hold on, Somi! Your budget is 30 dollars, but you are buying a ____ lipstick.
The 40-dollar lipstick sounds cheap ____ because the salesperson showed you a 50-dollar lipstick first.
This is an example of the ____ effect.
Usually, the first piece of information becomes an “anchor” and influences the ____ decision.
In your case, the 50-dollar lipstick was the ____.
Somi, don’t just rely on the first piece of ____ that is given to you.