Lesson 2 Caring Hearts
Turning Ideas into Reality
My grandparents sell their delicious organic jam at the local ____ every weekend.
I went to ____ them last weekend.
However, they had already sold all ____ their jam!
They didn’t have enough strawberries to make any more ____
That evening, I sat by the window and stared out at the empty field ____ their house.
Suddenly, I got ____ idea.
The ____ would be the perfect place for a larger greenhouse.
Then they could ____ more strawberries!
I immediately started searching for a way, and I ____ the perfect solution.
I would ____ a crowdfunding campaign!
What Is Crowdfunding?
Crowdfunding is a ____ of raising money for a product, company, or charity.
These days, people can use crowdfunding websites to ____ money.
Crowdfunding is especially advantageous for individuals or small companies ____ can’t attract big investors.
If the campaign is successful, ____ investors receive direct rewards for their contribution.
My grandparents were ____ when I told them my idea.
With the help of investors, we could build a ____ greenhouse and grow a lot more strawberries.
Moreover, we could reward ____ investors for their help by sending them jars of organic jam!
With ____ plan in mind, the next step was to figure out the details.
Campaign Details
Before beginning your campaign, be sure to plan ____ the production details.
How many products ____ you make?
How ____ will it take to make the product?
This planning is important because your potential investors will ____ to see a clear schedule.
Once your plan is complete, ____ to set your funding goal.
It should be enough to complete the project and fulfill ____ rewards for the investors.
Consider all the necessary costs before ____ on the amount.
After doing some calculations, we decided ____ an 8-by-12-foot greenhouse.
We thought ____ would cost approximately $4,000.
Once it was built, we could fill it with strawberry ____ and expect a harvest within about four months.
Then it would take a few weeks to turn the strawberries into ____ jam.
We decided to set ____ funding goal at $5,000 to cover all the costs.
Also, we ____ to run the campaign for three months.
I was really excited when I filled ____ the form to launch the campaign.
In less than a week, our application was accepted ____ funding began!
Campaign Promotion and Communication
For a successful crowdfunding campaign, ____ it is necessary.
____ should consider making a video.
This allows investors to ____ to know you and learn about your product.
In the video, describe your situation ____ and show your product.
You also need to express ____ important the product is to you.
Don’t forget to include a direct request for support ____ the end.
During ____ campaign, it is important to send investors updates every week.
Through the update, the ____ will be able to track the progress of the campaign.
After our application was accepted, I was eager to make a good first impression with our ____
To achieve this
To achieve this, ____ made a video about my grandparents and their jam.
In the video, I highlighted how ____ strawberries were grown without using chemicals.
____ also included clips of my grandparents.
In the clips, they were ____ the jam with all-natural ingredients.
Finally, I explained where I ____ to put the new greenhouse and asked for support.
After some ____ I posted the video on many social media sites.
It didn’t take long for word of our ____ to spread.
Funding ____ our campaign started slowly.
When the first ____ committed to supporting us, I almost jumped for joy.
Now, after six weeks, we have ____ almost $2,500.
It seems like we might make our funding ____