Lesson 2 Caring Hearts
Turning Ideas into Reality
My grandparents sell their delicious ____ jam at the local market every weekend.
I ____ to help them last weekend.
However, they ____ already sold all of their jam!
They didn’t have enough strawberries to make any more ____.
That evening, I sat by the window and stared out at the ____ field behind their house.
____, I got an idea.
The field would be the perfect ____ for a larger greenhouse.
____ they could grow more strawberries!
I immediately ____ searching for a way, and I found the perfect solution.
I would start a crowdfunding ____!
What Is Crowdfunding?
Crowdfunding is a way of raising money for a product, ____, or charity.
These days, people can use crowdfunding websites to ____ money.
Crowdfunding is especially advantageous for individuals or small companies that can’t attract big ____.
If the ____ is successful, the investors receive direct rewards for their contribution.
My ____ were thrilled when I told them my idea.
With the help of investors, we could build a large greenhouse and grow a lot ____ strawberries.
Moreover, we could reward the investors for their help by sending them ____ of organic jam!
With this plan in mind, the next ____ was to figure out the details.
Campaign Details
Before beginning your campaign, be sure to ____ all the production details.
How many products will ____ make?
How long will it take to ____ the product?
This planning is important because your potential investors will want to ____ a clear schedule.
Once your ____ is complete, remember to set your funding goal.
It should be enough to complete the project and fulfill the rewards for the ____.
____ all the necessary costs before deciding on the amount.
After doing some ____, we decided on an 8-by-12-foot greenhouse.
We ____ it would cost approximately $4,000.
Once it was built, we could fill it with strawberry plants and expect a harvest within about four ____.
Then it would take a few weeks to turn the strawberries into delicious ____.
We ____ to set our funding goal at $5,000 to cover all the costs.
Also, we planned to run the ____ for three months.
I was really ____ when I filled out the form to launch the campaign.
In less than a ____, our application was accepted and funding began!
Campaign Promotion and Communication
For a successful crowdfunding campaign, ____ it is necessary.
You ____ consider making a video.
This allows ____ to get to know you and learn about your product.
In the video, describe your situation clearly and ____ your product.
____ also need to express how important the product is to you.
Don’t forget to include a ____ request for support at the end.
During a campaign, it is important to send ____ updates every week.
Through the update, the ____ will be able to track the progress of the campaign.
After our application was accepted, I was eager to ____ a good first impression with our investors.
To achieve this
To achieve this, I made a video about my grandparents and their ____.
In the video, I highlighted how the strawberries were grown without using ____.
I also included clips of my ____.
In the clips, they were making the jam with all-natural ____.
Finally, I explained where I wanted to ____ the new greenhouse and asked for support.
After ____ editing, I posted the video on many social media sites.
It didn’t take long for ____ of our campaign to spread.
Funding for our campaign ____ slowly.
____ the first investor committed to supporting us, I almost jumped for joy.
Now, after six weeks, we ____ raised almost $2,500.
It ____ like we might make our funding goal!